

No matter what email client you’re using, inserting an animated GIF is a cinch. Insert your GIF using one of these methods This is a good accessibility practice for every image you post on your website, on social media, and in emails. For GIFs you made, you can also try limiting the number of colors used.įinally, add some alt text for those who are using screen readers or have switched off image loading entirely. GIF file too big? Try reducing the number of frames using a tool like GIF Cutter. You can go up to 1 MB if necessary, but smaller files mean quicker downloads and less chance to lose a viewer. Keep your audience’s data in mind, as well the target file size for your GIF should be 0.5 MB. You’ll also want to make sure your GIF is a maximum of 600 pixels wide (typical newsletter width), so it’s not cut off on smaller phone screens. That picture might not be able to communicate quite as well as your GIF, but it should cover the basics. Switching off GIF animations, as some email clients allow you to do, doesn’t lead to a blank box - it just shows a static image. Optimizing your GIFs is a quick way to make sure everyone sees the message you meant to send.Įverything you need your audience to see should be visible in the first frame of the GIF.

User variance - from screen size and internet speed to the option to turn off GIFs in Microsoft Outlook - means you have to be careful to make sure your readers don’t miss out on anything. Make sure you not only add your GIF correctly but also choose the right GIF by following these steps.Įvery modern email platform allows you to embed animated GIFs, but they can’t guarantee an identical user experience.
#JUST CHECKING IN ON YOU GIF HOW TO#
Whether you have a GIF ready to go or you’re trying to familiarize yourself with the format, knowing how to put a GIF in an email is only part of the picture. If a GIF shows up as a still image or take seconds to load, you’ve lost any advantage the format might bring. However, GIFs only work if they, well, work. They’re not just for fun and memes, either sometimes, GIFs can communicate ideas or concepts much quicker than words or still images. In the post, we’ll tell you exactly how it’s done.įor a format created in 1987, GIFs can do a lot to make your email marketing efforts seem modern. If the name has initials in it, type the initials first with a space between them, and then type the initials without a space between them.Adding GIFs to your emails is a great way to add some engaging, dynamic content that helps your campaigns stand out. If you do not find the license, then try the search with "The" or "A" at the beginning of the business name.Ĭommas and periods are not used in the business name, but apostrophes are. If the business name begins with "The" or "A", do not type this initially. If you do not find the license, type the business name again with 1 or 2 fewer characters. Type only the first 10 to 15 letters of the business name. If your search request results in more than 50 names you can click on the next 50 names link at the bottom of the page. If the name is "John A Smith Construction" type "Smith John A Co". For example: If the name is "John Smith Construction" type "Smith John Con".
#JUST CHECKING IN ON YOU GIF LICENSE#
If you cannot find the license by using the business name, and it contains a first and last name, type the last name first.
